American clothing label Everlane has announced it will remove all virgin plastic from its supply chain by 2021, to help counter the "global plastics crisis", starting with its shipping bags.
Everlane has pledged that its apparel, footwear, accessories will be free of virgin plastic in three years time ? a week after the United Nations' Intergovernmental Panel on Climate Change (IPCC) announced that the global community has just 12 years to prevent environmental catastrophe.
The fashion brand first plans to replace bags made from newly-manufactured plastics, which are currently used to ship products, with versions created using 100 per cent post-consumer recycled plastic next year.

The use of virgin plastics has become a critical environmental concern, with items piling up in refuse sites and collecting in the oceans. "This year alone, an additional 400 million tons of plastic has been produced," said a statement from Everlane. "More than eight billion tons of plastic is currently polluting the oceans, clogging landfills and destroying the planet."
The retailer is therefore phasing out the material, swapping it for recycled alternatives in all of its products containing synthetic fibres, as well as packaging, offices and stores.

Also part of Everlane's initiative is a new collection, set to launch next week, titled Renew. The initial offering of puffers, parkas and fleece sweaters will be made from three million recycled plastic bottles.
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