Fashion For Good museum in Amsterdam promotes responsible fashion
Fashion For Good is an interactive museum that aims to teach visitors about innovations in the fashion and textiles industry, designed by US-based studio Local Projects.
The museum in central Amsterdam, which opened on 5 October, consists of interactive exhibits that aim to teach visitors about responsible fashion.
Fashion for Good's displays, created by Local Projects, are designed to change people's buying habits by demonstrating the wasteful practises of the fashion industry, as well as showing them how they can have an impact themselves.
In the Innovation Lounge, visitors are introduced to around 50 innovators that have sought to disrupt the fashion industry.
These include Colorfix, which dyed a dress for a Stella McCartney collection using engineered micro-organisms, and Mycotex, which made an outfit from mycelium, a material found in the roots of mushrooms.
Other innovations on display are "leather" made from apples, biodegradable glitter and blockchain technology, which aims to make the fashion industry more transparent.
An "impact cascade" in the lounge offers a quote from each innovator, acknowledging a particular problem and what they intend to do about it.
For example: "Polyester, one of the most commonly used fabrics, can take over 200 years to decompose. Mango Materials has created a polyester alternative that is fully biodegradable".
Visitors can also commit themselves to the sustainable fashion cause by taking a kaleidoscopi...
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