Hem is presenting a rug by French designer Pauline Deltour during Stockholm Design Week, made from rope using traditional weaving techniques.
Deltour, who previously collaborated with the Swedish furniture brand on a range of accessories, designed the Rope Rug as a contemporary take on traditional carpet crafts, combining familiar weaving methods with unexpected materials.

Called Rope Rug, the design is produced in India, where craftspeople weave together three different sizes of rope using a braiding technique. The durable design is fixed with a subtle vertical thread and is available in four colourways.
"This project started years ago when we asked Pauline to design a spectacular craft rug for us," explained Hem CEO Petrus Palmer during a Stockholm Design Week launch event.
"We have ended up with a rug that we had to manufacture from scratch, meaning that we have produced the cotton and we have used a special dyeing technique that is specifically designed to make sure that the colour stays," he told journalists. "We have dyed our own cotton and made our own rope ? we are rope producers now!"
"It might seem like a simple product but it's a long time coming and actually it's very a sophisticated product in terms of construction."

Deltour began the design process by visiting suppliers in Paris, where she gathered as many different types of rope as possible.

"We bought laces, ribbons and ropes and we tried to experiment as m...